This extremely popular course is split over two days and is a definitive guide to eMarketing. You will leave with an understanding of what can be done to market your business on-line and a host of practical techniques to implement.

Domain names, hosting, selecting a Web developer or DIY. Critical Web design factors, improving a Web site and adding new Web site features. Marketing your Web site off-line, choosing the right keywords (find out what people are searching for) and an overview of on-line marketing options, simple eMarketing tips and tricks.

Aberystwyth: 1st October 2008
Newtown: 2nd October 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 10

Book a place on-line.

How to get links to your Web site and why it is so important, getting found in the search engines, more eMarketing tips and tricks, analysing Web site visitor statistics, eMail marketing, advanced search engine optimisation of your Web site, advanced off-line marketing and on-line marketing techniques, such as pay-per-click advertising, affiliate marketing and banner advertising.

Aberystwyth: 8th October 2008
Newtown: 9th October 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 10

Book a place on-line.

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This workshop is aimed at businesses who want to use eMail more effectively.  The subject is comprehensively addressed, starting with the basics of setting up and using domain based eMails in Outlook or Outlook Express, covering the composition of eMail messages, eMail formats and attachments.

The course then moves on to explore the use of address book facilities, distribution lists, signatures, strap lines, minimising spam and organising eMails using folders and rules.  Finally, eMail marketing options are explored and explained, along with an overview of the relevant legislation.  Delegates should leave with the ability to conduct their own eMail marketing campaign and also be more proficient in the general use of this increasingly important form of communication.

Aberystwyth: 15th October 2008
Newtown: 22nd October 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 10

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Firstly, the workshop will simplify the whole subject of search engine optimisation and provide delegates with valuable knowledge on how to improve the position of their Web sites in the search engines.

Secondly, it will enable businesses to receive personalised advice on what should be changed on their Web site. Attendees will be able to either make changes to their Web site during the workshop using our suite of laptops, or leave with a detailed plan of exactly what needs to be done to improve the position of their Web sites in the search engines.

Subjects to be covered include discovering exactly what your customers are searching for, choosing the right words to optimise your Web site for, how many times to use these words on your Web site and where, how to 'tweak' various sections of your Web site to make it more likely to be ranked better, dispelling search engine myths and using software that will tell you exactly what to change to optimise your Web site for a particular word.  

Aberystwyth: 26th November 2008
Newtown: 3rd December2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 10

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It has never been easier to take quality photographs from simple to use digital cameras, but adapting these to make them suitable for your Web site/promotional literature is often overlooked.  Adobe Photoshop is regarded as the leading software package for image manipulation and learning to use this software effectively is the focus of this course.

Photoshop can seem extremely complex and bewildering at times, due to the sheer number of its features. This course provides clear and focused training on the main Photoshop features, enabling delegates to quickly realize the true power of the software.

Areas covered include using the Marquee tool, Lasso, Magic Wand, Cropping, Cloning, Painting, Adding Text, File Formats, Image Correction, Image Manipulation and Photographic effects, such as fill light, red eye, sharpen, film grain, soft focus etc.

Aberystwyth: 10th October 2008
Newtown: 17th October 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 6

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This course is aimed at anyone who wants to be able to give effective presentations. Firstly, the course aims to enhance personal presentation skills, including how to plan a presentation, coping with nerves, building confidence, what makes an effective presenter and golden rules of presenting.

The second part of the course will give delegates the skills to use Microsoft PowerPoint proficiently as a visual aid to presenting. Course contents include: Formatting presentations and slides, using master slides and templates, incorporating pictures and graphics, using animations effectively, including video and sound and how to make a professional looking presentation.

Aberystwyth: 12th November 2008
Newtown: 19th November 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

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Microsoft Excel is a great software package for performing calculations and presenting information in tabular and graphical form. This course covers all the basics, along with shortcuts and advanced techniques to improve the way you use the software.

Course contents include: Exploring Excel, Creating and Modifying Worksheets, Manipulating Data, Sorting Data, Basic Formulae, Copying and Extending Formulae, Formatting a Worksheet, Printing Worksheets, Customising Layout, Using Excel as a database and creating graphs.

Aberystwyth: 29th October 2008
Newtown: 5th November 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

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Effective marketing of your business's products/services is essential to its success, never more so that at times when businesses are facing a downturn in the economy.  This day's course will enable delegates to proactively look at how their business is marketed and learn the most effective ways to reach and attract more customers.  In addition to basic marketing principles, the course will look at how a business can set itself apart from the competition, undertake valuable market research and develop an effective and successful marketing strategy to ensure future business growth.

Aberystwyth: 30th October 2008
Newtown: 6th November 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

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Course details to follow.

Aberystwyth: 14th November 2008
Newtown: 21st November 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

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Most people are under stress and pressure in some way during their working day or home life. Stress in the workplace is now an important and integral part of health and safety.  Both employers and employees can benefit from attending this one-day course, which identifies what stress is, the affect it has on them and the workforce, how to deal with it and the consequences of not doing anything about it.

Aberystwyth: 24th October 2008
Newtown: 7th November 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

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Did you know that it takes people about 25% longer to read an article from a computer screen than from paper? That's just one of the differences between writing for the Web and writing for print. This course will take you through the dos and don'ts of composing on-line content - from style to structure and commas to keywords.

The digital imaging session will provide you with useful information on how to obtain good images for you Web site, from the basics of digital photography, enhancing and editing images, cropping, re-sampling and compressing for the Internet and assessing download times.  Useful Internet resources for royalty free images will also be covered.

Aberystwyth: 28th November 2008
Newtown: 5th December 2008
Time: 10.00am to 4.00pm
Fee: £95 +VAT
Places: Maximum of 8

Book a place on-line.

All courses can also be run as internal company courses for a fixed cost at our premises or in house using our portable suite of laptops.
Courses can be developed and tailored to meet specific requirements.
Please contact us for more information.